The Guardian x Save the Children
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Save the Children wanted to promote their range of children’s books Wonderbooks. We create an editorial campaign that would highlight each of the children behind the books.
The art direction was formed using photography and illustration from Save the Children’s existing library.
These article were promoted through 10 second paid stories ads on Instagram.
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Design Lead / Art Director / Motion Designer
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Online editorial campaign with traffic driving paid instagram stories ads
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Guardian Labs
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Creative Director - Cheryl Carulli
Picture Editor - Rebecca Shannon
Commissioning Editor - Sarah Jewell
